CLIF Bar GreenNotes Goes on Tour

Sean Darras - Contributing Writer
Posted on Thursday 21st May 2009
When CLIF Bar started in 1992, they set out to make a healthy and all-natural food while celebrating the good things in life for those active and on the go. Not much of that has changed. Their passion also taught their team how crucial it is to protect the places where we play outdoors from global warming — one of the biggest threats to the environment. CLIF Bar learned a lot about how and why we should reduce our environmental impact and the importance of sharing what we’ve learned with others, including musicians and music lovers. Through CLIF GreenNotes, they intend to spread the good green word at music festivals and venues. CLIF Bar has partnered with events like the Bonnaroo Music and Arts Festival, Telluride Bluegrass Festival, Green Apple Music and Arts Festival and others, working with them to make their events more sustainable by incorporating a number of environmental footprint-reducing changes from recycling and composting stations to organic cotton t-shirts and offsetting CO2 emissions created by the festival with groups like NativeEnergy. GreenNotes supports emerging musicians passionate about the environment in their own right who may not yet have the resources, expertise, or funds to integrate environmentally friendly touring practices. By helping artists reduce the environmental impact of their tours and sharing their experience with audiences along the way the program hopes music fans will be inspired to take action in their own lives and communities. GreenNotes provides artists with the resources and the technical assistance required to integrate several eco-friendly touring practices. These include: fueling their buses with biodiesel, printing on recycled paper using soy-based ink, selling organic cotton t-shirts at shows, working to provide locally and organically grown foods backstage, and buying renewable wind energy credits to offset their remaining carbon dioxide emissions (CO2, a greenhouse gas, is the major cause of global warming). The list of artists being supported this year include Ben Kweller, Brett Dennen, John Butler Trio, Josh Ritter, Mason Jennings, Michael Franti, Missy Higgins, Rogue Wave, Stephen Kellogg and the Sixers, and The Duhks.

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